As a business owner or leader, it’s important to take a step back periodically and make sure that you’re using an arsenal of tools that bring max value to your business and help you achieve your goals. Rather than dwelling on things you can’t control, why not use this time as an opportunity to improve your business in the long run by adding some new tech into the mix? After all, you’ll never truly understand the value that different software can provide until you’ve taken a deep dive into all it has to offer.

Many software companies are offering free access and extended trials to some of their most popular products right now to support businesses during this time of uncertainty. With free software and some extra time on your hands, what do you have to lose? Now might be the time you discover the tech you need to launch your business to the next level once life returns to normal.

Our team uses many tools to make our jobs easier and we wanted to share these great benefits with you. Here are some of our team's favorite software deals you should be taking advantage of:

1. Microsoft Teams

Offer: Microsoft is offering up Microsoft Teams, their premiere collaboration and video-conferencing tool, for free for up to 6 months to organizations, along with the rest of their trusted suite of Office 365 applications.

Now more than ever, it’s important to ensure your team can communicate well to still accomplish your business’ goals, even when not physically in the office together. We’re personally huge fans of Teams and love it for audio/video calls, team-level collaboration, group chat, document sharing, and more.

2. Moz

Offer: Free search engine optimization (SEO) training through the end of May. Also, Moz offers a free 30-day trial of their pro platform for you to take a deep dive into the world of SEO.

Moz Pro is a great platform to understand your web presence and learn a lot about the SEO opportunities available to your business. Improving your online presence is a top priority for many businesses and improving your SEO now is truly a long-term investment that can pay dividends long into the future.

3. Freshworks

Offer: For small businesses with less than 50 employees, Freshworks is offering free and unrestricted use of their customer engagement tools, Freshchat and Freshcaller for the next 6 months.

If your team is struggling to keep up with customer inquiries or is receiving a surge due to the state of the world we’re living in right now, having access to tools that keep those important conversations going is vital. Upgrade your customer outreach strategy and respond faster than ever with this great suite of tools.

4. TechSmith

Offer: TechSmith is offering free use of their screen recording tool, Snagit and its collaboration platform, TechSmith Video review though the end of June. And if you’re a current customer, they’re also offering an increase in their digital learning platform and online video-collaboration tools for no added cost, also until the end of June.

Just because you’re working remotely doesn’t mean you have to lose the ability to collaborate. TechSmith’s SnagIt screen recorder and editor is a simple and powerful tool to allow for easy screen recordings and sharing. Get creative with screen recordings! We use video at Emergent Software for all sorts of tasks including client training, reporting software issues, explaining desired workflows and more. It’s definitely worth your time to give it a try.

5. PagerDuty

Offer: Need to receive alerts about certain business functions? PagerDuty is offering businesses six free licenses for six months to try out their paging platform.

Emergent Software trusts PagerDuty to alert team members when monitoring devices detect issues with a system supported by our team. Even if you’re not managing programs in the same way that we do, this tool comes in handy for any business when you want to be alerted of something immediately, especially after hours. A six-month trial will be plenty of time for you and your team to get setup with the platform, create workflows, and see if the tool will work well for you.

6. Atlassian

Offer: Atlassian is offering free access to teams of up to 10 people (with no time limit!) to their flagship products, Jira and Confluence. Jira is an issue-and-project-tracking software and Confluence is a team-collaboration offering.

The above tools from Atlassian are a great way for your team to stay connected and keep projects moving along the proper stages of production. The fact that access to the tool has no time limit or trial period certainly warrants some exploration from your team!

7. Box

Offer: Box, a cloud content collaboration and storage tool, is offering 90-day free access to the business edition of its program, which offers things like unlimited storage and data-loss protection in a tweet from their CEO.

This is another great collaboration tool with cloud-based storage and file-sharing options, especially as you all work from different locations.


Looking for more tips on how to adjust to the new normal as you work from home? Here are 7 tips from our team on how to stay productive while working remotely.

We're all in uncharted territory right now and exploring new ways to innovate. If you’d like some software expertise to help guide you along the way, we’re here for you.