The mission of search engines like Google and Bing is to find high-quality websites that are most relevant to what their users are looking for. Search Engine Optimization (SEO) is the process of improving a website's quality and refining its content in order to rank higher for the search phrases that are most relevant.
75% of the internet's traffic starts with a search and most clicks go to the top five results. This makes SEO a critical piece of any online marketing strategy. A properly implemented search engine strategy will:
Our SEO services start with a discussion of your online marketing goals. Next, our SEO specialist will perform a 12-point SEO assessment, which reviews the quality of your site and the relevance of your content. Our specialist will then walk you through their findings and list your greatest SEO opportunities. SEO is a long-term play; and Emergent Software is prepared to work with you every step of the way, or provide you the tools to execute your search engine strategy on your own. The choice is yours!