Why doesn't your software talk to each other?

Software has become all-encompassing in our daily work life. And yet, sometimes we would rather pull our hair out than deal with all the different systems we use to perform tasks. We wonder why they just don’t talk to each other and why these APIs we heard so much about aren’t solving this problem.

APIs (Application Programming Interfaces) are the languages of modern software applications and allow multiple software programs to communicate with each other. However, just like there are many languages, there are many types of APIs: REST, SOAP, XML, JSON, SDK, and more. Even within these standards, there are varying quality and implementation styles as well as gaps in functionality that require creative workarounds. Custom system integrations projects are required for your systems to talk to each other and to streamline your operations.

If you’re using a combination of both legacy and modern software applications, building a custom system integration with an API can bridge the gap in functionality between programs without needing to retire still-useful applications. Pulling information together into a single, centralized process can utilize the strengths of each unique system and reduce inefficiencies all while saving your team time, effort, and money.

Our senior engineers have extensive experience building custom software using all sorts of APIs. With knowledge of the business purposes behind each API call, our team builds custom API and system integrations that meet real business needs and can connect your systems to communicate with each other and share data.

What is a custom API integration? 

Essentially, a custom API integration is a way to get your different software systems talking to each other in a way that works specifically for your business. Think of APIs like messengers that help one app send information to another. A custom API integration builds on this idea by tailoring the way systems communicate so they fit your workflows and processes. Off-the-shelf integrations might work in some cases, but custom API integrations are designed to meet specific business needs, no matter how complicated your software setup might be. 

The need for platform integrations 

Many businesses are stuck juggling multiple platforms—both old and new—that are important for daily operations. For example, you might have a CRM system, ecommerce platform, HR management system, and finance tools. And even if they’re all important, these applications aren’t always built to play nice with each other right out of the box.  

That’s where platform integrations come into play. A custom API integration keeps your platforms seamlessly connected for smoother data flow. They also improve efficiency since your team isn’t wasting time jumping between systems. Integrating your platforms is a simple yet effective way to create a more streamlined environment. 

Key benefits for you 

Custom API integrations don’t just make your systems talk—they make your business run better. Some of the benefits you can expect include:  

  • Reduced manual tasks: Automating processes between systems means less time spent on repetitive tasks and fewer errors. 
  • Better data flow: Information moves smoothly between applications, keeping everything up to date without you having to lift a finger. 
  • Cost-effective solutions: Instead of replacing legacy systems, you can enhance them with custom integrations, saving money on expensive overhauls. 
  • Scalability: As your business grows, your custom API integrations can grow with you, allowing for easy updates and added features as needed. 
  • How to build custom API integrations 

Building a custom API integration goes beyond just connecting two systems to focus on making sure those connections work for your business. The first step is identifying what needs to be connected and what data needs to flow between systems. From there, our development team will design the API integration to meet those needs. It’s a process that requires understanding both the technical aspects of the systems involved and the business goals you’re trying to achieve. At Emergent Software, our team has the expertise to handle the technical challenges, all while keeping your business goals front and center. 

Custom API development for mobile or web 

Whether your business operates on mobile platforms, web applications, or a combination of both, custom API integrations can bridge the gap between them. Integrating mobile and web apps means that data can flow between devices and systems in real time, giving your users a smooth experience no matter where they are. For example, if your sales team is on the go and needs access to real-time CRM data on their mobile devices, a custom API integration can make that possible. 

FAQ 

What systems can be integrated with custom APIs? 

Almost any system that has an API can be integrated. This includes CRM systems, ecommerce platforms, ERPs, HR systems, financial applications, and more. Our team will assess your specific needs and make sure the right connections are made. 

How long does it take to build a custom API integration? 

It depends on the complexity of the systems and the level of customization required. Simple integrations can take a few weeks, while more complex projects could take longer. We’ll work with you to define a timeline that fits your business goals. 

Can custom API integrations work with legacy systems? 

Absolutely. One of the key benefits of custom API integrations is that they allow you to connect older, legacy systems with newer technology, extending the life of your existing tools without needing to overhaul everything. 

How secure are custom API integrations? 

Security is always a top priority. We use best practices to ensure that all data transfers are encrypted and secure, so you can trust that your information is protected. 

System Integrations - Built by Emergent Software

Check out some system integration projects that we’ve developed at Emergent Software:

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